Check if a website or server is online and measure response time.
Uptime is the percentage of time a website or server is operational and accessible. It's typically measured as "99.9% uptime" (three nines). Even 99% uptime means over 3.5 days of downtime per year—unacceptable for critical services.
Google's crawlers expect your site to be available. Frequent downtime can lead to lower crawl rates, de-indexing, and ranking drops. Search engines interpret downtime as a poor user experience signal, directly impacting your visibility.
Use continuous monitoring like Infusionicsoft NMS to get instant alerts when your site goes down. Implement redundancy (load balancers, failover servers) and test regularly. Our tool gives a quick snapshot, but for 24/7 assurance, automated monitoring is essential.